Ganadores 2017: Lions Entertainment

Arrancamos el cuarto día de premiación de Cannes con estas categorías: Entertainment y Entertainment for Music.

Como era de esperarse, los ecuatorianos de David Miami, Ricardo Casal y Juan Javier Peña consiguieron dos Leones más: uno de Bronce para “Pass the Heinz” y uno de Plata para “Google Home of the Whopper”.

A continuación te presentamos a los ganadores:

Cannes Lion 2017 entertainment

Grand Prix

Campaña: Beyond Money

Agencia: MRM/McCann Spain, Madrid

Cliente: Banco Santander

TítuloClienteProductoAgenciaPaísPremio
HOMEUNDP KosovoCharityBLACK SHEEP STUDIOS, LondonUNITED KINGDOMGold Lion
LO & BEHOLDNETSCOUTAPPLICATION AND NETWORK PERFORMANCE MANAGEMENTPEREIRA & O'DELL, New YorkUSAGold Lion
LABEL OF LOVEMONOPRIXMONOPRIX - 85 YEARS OF THE BRANDROSAPARK, ParisFRANCEGold Lion
EVANSANDY HOOK PROMISESANDY HOOK PROMISEBBDO NEW YORKUSAGold Lion
FROM THE STARTMONDELEZ INTERNATIONALLACTAOGILVYONE WORLDWIDE ATHENSGREECEGold Lion
A LOVE SONG WRITTEN BY A MURDERERVIDA MUJER ORGANIZATIONVIDA MUJERCIRCUS GREY PERU, LimaPERUGold Lion
LO & BEHOLDNETSCOUTAPPLICATION AND NETWORK PERFORMANCE MANAGEMENTPEREIRA & O'DELL, New YorkUSAGold Lion
ONE SOURCE: CAMPAIGNABSOLUTBEVERAGESVML, JohannesburgSOUTH AFRICAGold Lion
ASH TO ARTGLASGOW SCHOOL OF ARTGLASGOW SCHOOL OF ARTJ. WALTER THOMPSON, LondonUNITED KINGDOMGold Lion
BOOST YOUR VOICEBOOST MOBILEPROMOTE BOOST STORES AS POLLING STATIONS180LA, Santa MonicaUSAGold Lion
WE'RE THE SUPERHUMANSCHANNEL 4THE PARALYMPICS4CREATIVE, LondonUNITED KINGDOMGold Lion
UNLIMITED STADIUMNIKENIKE LUNAR EPICBBH, SingaporeSINGAPOREGold Lion
BEYOND MONEYSANTANDER BANK1|2|3 SMART ACCOUNTMRM//McCANN SPAIN, MadridSPAINSilver Lion
FROM THE STARTMONDELEZ INTERNATIONALLACTAOGILVYONE WORLDWIDE ATHENSGREECESilver Lion
LO & BEHOLDNETSCOUTAPPLICATION AND NETWORK PERFORMANCE MANAGEMENTPEREIRA & O'DELL, New YorkUSASilver Lion
THE WORLD'S BIGGEST ASSHOLEDONATE LIFEORGAN DONATIONTHE MARTIN AGENCY, RichmondUSASilver Lion
A LOVE STORYCHIPOTLE MEXICAN GRILL, INC.CHIPOTLE MEXICAN GRILLCREATIVE ARTISTS AGENCY, Los Angeles / CHIPOTLE, New YorkUSASilver Lion
VOLVO ALICE'S WEDDINGVOLVO CARSS90HAVAS TAIWANCHINESE TAIPEISilver Lion
BEYOND MONEYSANTANDER BANK1|2|3 SMART ACCOUNTMRM//McCANN SPAIN, MadridSPAINSilver Lion
ALL THAT WE SHARETV2TV2&CO, CopenhagenDENMARKSilver Lion
ONE SOURCE: THE SONGONE SOURCE: THE SONGBEVERAGESVML, JohannesburgSOUTH AFRICASilver Lion
LIBÉ DES RÉFUGIÉSLIBÉRATIONNEWSPAPERSFRED & FARID PARISFRANCESilver Lion
GOOGLE HOME OF THE WHOPPERBURGER KINGWHOPPERDAVID, MiamiUSASilver Lion
A LOVE SONG WRITTEN BY A MURDERERVIDA MUJER ORGANIZATIONVIDA MUJERCIRCUS GREY PERU, LimaPERUSilver Lion
THE DEBUTAB INBEV (BUDWEISER) / ESPNINSTITUTIONALAFRICA, São PauloBRAZILSilver Lion
REAL COLOR STORIES: TRACEY NORMANCLAIROLCPG, NICE 'N EASY HAIR COLORGREY NEW YORKUSASilver Lion
QUEST TO LEGOLANDLEGOLAND FLORIDA RESORTLEGOLANDVML, New YorkUSASilver Lion
SAMSUNG X PUNCHDRUNK THEATRICAL VR EXPERIENCESAMSUNG ELECTRONICS AMERICASAMSUNG GEAR VR + SAMSUNG GS7PMK*BNC, Los Angeles / SAMSUNG, New York / PUNCHDRUNK, LondonUSASilver Lion
HUMAN BY DESIGNSQUARE ENIXDEUS EX: MANKIND DIVIDED VIDEO GAMETURNER INTERNATIONAL, Atlanta / COURAGEOUS, New YorkUSASilver Lion
A UNICORN-UCOPIA OF MARKETING WINSFOX HOME ENTERTAINMENTDEADPOOLZENITH, Los Angeles / TWENTIETH CENTURY FOX HOME ENTERTAINMENT, Los AngelesUSASilver Lion
SPEAK LIKE THE PATRÓNNETFLIX / BABBELNARCOS - SEASON 2WE ARE SOCIAL, MilanITALYSilver Lion
QUEST TO LEGOLANDLEGOLAND FLORIDA RESORTLEGOLANDVML, New YorkUSASilver Lion
UNLIMITED STADIUMNIKENIKE LUNAR EPICBBH, SingaporeSINGAPORESilver Lion
WE'RE THE SUPERHUMANSCHANNEL 4THE PARALYMPICS4CREATIVE, LondonUNITED KINGDOMSilver Lion
GAME (LEXUS SHORT FILMS)THE WEINSTEIN COMPANY, LEXUSN/ALEXUS INTERNATIONAL, Tokyo / THE WEINSTEIN COMPANY, Los AngelesJAPANBronze Lion
KEEPERS OF THE GAMEDICK'S SPORTING GOODSSPORTS MATTERTRIBECA DIGITAL STUDIOS, New York / THE DICK'S SPORTING GOODS FOUNDATION, CoraopolisUSABronze Lion
SINGLE BELIEFPERNOD RICARD TAIWANTHE GLENLIVETDENTSU TAIWAN, Taipei CityCHINESE TAIPEIBronze Lion
L'AMOUR, L'AMOUR.INTERMARCHÉINTERMARCHÉROMANCE, ParisFRANCEBronze Lion
RAD LANDSCHIPOTLE MEXICAN GRILLRAD LANDS / PAID STREAMING LIMITED SERIES FOR KIDSCREATIVE ARTISTS AGENCY, Los Angeles / CHIPOTLE, New YorkUSABronze Lion
RYAN REYNOLDS GETS ROASTED BY HIS TWIN BROTHERGQGQ'S MAN OF THE YEARHUNGRY MAN, Los AngelesUSABronze Lion
GRAVITY CATSONY INTERACTIVE ENTERTAINMENTGRAVITY DAZE2TOHOKUSHINSHA FILM CORPORATION, Tokyo / HAKUHODO INC., TokyoJAPANBronze Lion
ENGLISH FOR BEGINNERSALLEGROALLEGRO.PLBARDZO., WarsawPOLANDBronze Lion
OSTRICHSAMSUNGSAMSUNGMJZ, Los Angeles / LEO BURNETT CHICAGOUSABronze Lion
LIFELINEQUALCOMMQUALCOMM SNAPDRAGONOGILVY NEW YORKUSABronze Lion
GROW UP DAIMLER AGMERCEDES-BENZ COMPACT CARSANTONI, BerlinGERMANYBronze Lion
ODE TO LESVOSJOHNNIE WALKERJOHNNIE WALKERANOMALY, AmsterdamTHE NETHERLANDSBronze Lion
HANDLE WITH CAREPROCTER & GAMBLEGILLETTEGREY NEW YORK / PROCTER & GAMBLE, BostonUSABronze Lion
VICKS "TOUCH OF CARE"VICKSVICKS VAPORUBPUBLICIS SINGAPORESINGAPOREBronze Lion
THE LICK-HIKER'S GUIDE TO INNER STRENGTHVALIO OYVALIO GEFILUSHASAN & PARTNERS, HelsinkiFINLANDBronze Lion
PRIDE FOR EVERYONEGOOGLEGOOGLEGOOGLE, Mountain View / GOOGLE BRAND STUDIO, San FranciscoUSABronze Lion
LIVE. FROM A DIFFERENT WORLDVODAFONETELECOMMcCANN WORLDGROUP ROMANIA, BucharestROMANIABronze Lion
RESISTANCE RADIOAMAZONMAN IN THE HIGH CASTLECAMPFIRE AT SAPIENTRAZORFISH, New YorkUSABronze Lion
ART BEATS HATELEGACY BERLINNONEHEIMAT, BerlinGERMANYBronze Lion
TWO GUYS GO TO THE CINEMACINEMES TEXASDOS TIPOS VAN AL CINETHE CYRANOS//McCANN, BarcelonaSPAINBronze Lion
PASS THE HEINZTHE KRAFT HEINZ COMPANYHEINZDAVID, Miami / STERLING COOPER DRAPER PRYCE, New YorkUSABronze Lion
CONTINUITY BATWARNER BROS.THE LEGO BATMAN MOVIEPHD, London / DRUM, London / CHANNEL 4, LondonUNITED KINGDOMBronze Lion
READ TO ME"CHANGE ONE LIFE" CHARITABLE FOUNDATIONONLINE CHANNELS WITH AUDIO BOOKS COLLECTION FOR ORPHANS AND OTHER KIDSY&R, MoscowRUSSIABronze Lion
ORIGINAL IS NEVER FINISHEDADIDAS ORIGINALSORIGINALSJOHANNES LEONARDO, New YorkUSABronze Lion
XUXA AND THE MISSING CHILDNETFLIXSTRANGER THINGSSOKO, São PauloBRAZILBronze Lion
ZOMBIE CHRISTMAS: THE REAL-WORLD TRAILERMICROSOFT / XBOXDEAD RISING 4McCANN LONDONUNITED KINGDOMBronze Lion
TRAVEL AGENCY FOR THE IMAGINATIONRADIO FLYER, INC.RADIO FLYER WAGONSFCB CHICAGOUSABronze Lion
A WORLD WITH NO HEROESUBISOFTTOM CLANCY'S GHOST RECON WILDLANDSDDB PARISFRANCEBronze Lion
PONLE ACENTOMAJOR LEAGUE BASEBALLMAJOR LEAGUE BASEBALLLATINWORKS, AustinUSABronze Lion
EVANSANDY HOOK PROMISESANDY HOOK PROMISEBBDO NEW YORKUSABronze Lion
HIJACKED HIGHWAYSODIMACSODIMAC HOMECENTERMcCANN LIMAPERUBronze Lion
#UNDRESS522ABAAD RESOURCE CENTER FOR GENDER EQUALITYGENDER EQUALITY NGOLEO BURNETT BEIRUTLEBANONBronze Lion
FAVELAGRAFIAAPPLEIPHONENBS, Rio De JaneiroBRAZILBronze Lion
SECOND LIFE TOYSGREEN RIBBON PROJECT COMMITTEEORGAN TRANSPLANTDENTSU INC., TokyoJAPANBronze Lion
SPEAK LIKE THE PATRÓNNETFLIX / BABBELNARCOS - SEASON 2WE ARE SOCIAL, MilanITALYBronze Lion
THE UNUSUAL FOOTBALL FIELDAP (THAILAND) PUBLIC COMPANY LIMITED.PROPERTY DEVELOPMENTAP THAILAND, Bangkok / CJ WORX, BangkokTHAILANDBronze Lion
CHRISTMAS FLIGHTLATAM AIRLINESLATAM AIRLINES FLIGHTSMcCANN BUENOS AIRESARGENTINABronze Lion
EPISODE LEAKNETFLIXNARCOSALMA DDB, MiamiUSABronze Lion
PENGUIN FROZEN STORYBOOKPENGUIN BOOKSPENGUIN FROZEN STORYBOOKTBWA\SHANGHAICHINABronze Lion
YMCA PLAYNASIUMYMCAPLAYNASIUMMcCANN MELBOURNEAUSTRALIABronze Lion
LOS SANTOS PRIDESTOCKHOLM PRIDENON-PROFIT ORGANIZATION THAT WORKS TO HIGHLIGHT LGBT ISSUES AND CREATE A FREE ZONE FOR GAY, BISEXUAL, TRANSGENDER AND QUEER PEOPLE AND GENDER EXPRESSION CONTAINED WITHIN LGBT SOCIAL MOVEMENTS.GARBERGS, StockholmSWEDENBronze Lion
SOUNDS OF CONQUESTCAIXA ECONÔMICA FEDERALSPORTS SPONSORSHIP & PARTNERSHIPNOVA/SB, São PauloBRAZILBronze Lion
BRADSHAW STAINP&GTIDESAATCHI & SAATCHI, New YorkUSABronze Lion

Cannes Lion 2017 shortlist entertainment for music

Grand Prix

Campaña: Original is Never Finished

Agencia: Johannes Leonardo, New York

Cliente: Adidas Originals

TítuloClienteProductoAgenciaPaísPremio
BLACK MSONY MUSICBLACK MOGILVY, ParisFRANCEGold Lion
A LOVE SONG WRITTEN BY A MURDERERVIDA MUJER ORGANIZATIONVIDA MUJERCIRCUS GREY PERU, LimaPERUGold Lion
WE THE PEOPLENIKE AND JORDAN BRANDNIKE AND JORDAN BRANDWIEDEN+KENNEDY NEW YORKUSAGold Lion
DREAMWILDLIFE CONSERVATION FILM FESTIVALFILM FESTIVALDDB NEW YORKUSAGold Lion
HOPE INSIDE THE FIREFOREIGN FIELDSMUSIC VIDEOALL EXPANDED, BrooklynUSAGold Lion
BUY BACK THE BLOCKCHECKERS & RALLY'SCHECKERSFITZGERALD & CO, AtlantaUSASilver Lion
ONE SOURCE: CAMPAIGNABSOLUTBEVERAGESVML, JohannesburgSOUTH AFRICASilver Lion
MORE THAN 70%INSTITUTO AZMINAINSTITUTO AZMINAJ. WALTER THOMPSON BRAZIL, São PauloBRAZILSilver Lion
WE THE PEOPLENIKE AND JORDAN BRANDNIKE AND JORDAN BRANDWIEDEN+KENNEDY NEW YORKUSASilver Lion
BREAK THE ROUTINENCDV (NATIONAL CENTRE FOR DOMESTIC VIOLENCE) AND VICTIM SUPPORTDOMESTIC VIOLENCEJ. WALTER THOMPSON, LondonUNITED KINGDOMSilver Lion
PARKINSOUNDSTEVA NEUROSCIENCEUNBRANDEDHAVAS LIFE, São PauloBRAZILSilver Lion
TUNEMOJIEmoticastTUNEMOJIEMOTICAST, LondonUNITED KINGDOMSilver Lion
UP&UPCOLDPLAYCOLDPLAYPRETTYBIRD, Culver CityUSASilver Lion
KOLSHIKLENINGRADLENINGRADGREAT GUNS, London / FANCY SHOT, Moscow / VERSUS PICTURESUNITED KINGDOMSilver Lion
GORILLAZ - SATURNZ BARZ (SPIRIT HOUSE)GORILLAZVR/360 MUSIC VIDEOYOUTUBE, San Bruno / PASSION PICTURES, London / PARLOPHONE RECORDS, London / ELEVEN MANAGEMENT, LondonUSASilver Lion
OFFICIAL GORILLAZ APPGORILLAZNEW GORILLAZ ALBUMB-REEL, New YorkUSASilver Lion
THE MAESTROMCDONALD'SMAESTRO BURGERTBWA\NEBOKO, AmsterdamTHE NETHERLANDSBronze Lion
ON HOLD MUSIC FESTIVALRECLAME AQUIWORLD CONSUMER RIGHTS DAYGREY BRAZIL, São PauloBRAZILBronze Lion
SUMMER WONDERLANDAIR NEW ZEALANDNEW ZEALAND AS A SUMMER XMAS DESTINATIONUNIVERSAL MUSIC GROUP & BRANDS, London / HOST SYDNEYUNITED KINGDOMBronze Lion
GET THE FLOWVODAFONEVODAFONEDDB & TRIBAL WORLDWIDE AMSTERDAMTHE NETHERLANDSBronze Lion
WITNESS. COMMEMORATIVE PERFORMANCEPUBLIC INITIATIVE "UKRAINIAN-JEWISH ENCOUNTER" ART PERFORMANCE FOR COMMEMORATION OF THE 75TH ANNIVERSARY OF THE BABYN YAR MASSACRENGO UKRAINE CRISIS MEDIA CENTER (UCMC), KyivUKRAINEBronze Lion
DRAKE'S VIEWSOCTOBER'S VERY OWNMUSIC ALBUMTHE YOUNG ASTRONAUTS, TorontoCANADABronze Lion
FUNERAL FOR KENT – SWEDEN’S BIGGEST ROCK BANDSONY MUSIC ENTERTAINMENT SWEDENKENT (SWEDEN'S BIGGEST ROCKBAND)SONY MUSIC ENTERTAINMENT SWEDEN, Stockholm / BUD FOX KENT, Stockholm / INDIO, StockholmSWEDENBronze Lion
KENZO WORLD- THE NEW FRAGRANCEKENZOFRAGRANCESQUEAK E CLEAN PRODUCTIONS, Los Angeles / KENZO, ParisUSABronze Lion
YEAR IN SEARCH 2016GOOGLEGOOGLE72ANDSUNNY, Los Angeles / GOOGLE, Mountain ViewUSABronze Lion
#HATEPIANO420 CREATIVE ASSOCIATIONSTUDIOPOSSIBLE MOSCOWRUSSIABronze Lion
FOLLOWINGSTATE FARMINSURANCEDDB CHICAGOUSABronze Lion
BUSTER THE BOXERJOHN LEWISJOHN LEWISUNIVERSAL MUSIC, London / adam&eveDDB, LondonUNITED KINGDOMBronze Lion
THE LINE UP SONGCOCA COLACOKE RED FMCGFP7/CAI, CairoEGYPTBronze Lion
FEEL IT STILLPORTUGAL. THE MANAMERICAN ROCK BANDWIEDEN+KENNEDY, PortlandUSABronze Lion
RESISTANCE RADIOAMAZONMAN IN THE HIGH CASTLECAMPFIRE AT SAPIENTRAZORFISH, New YorkUSABronze Lion
AUKTYON ON THE SUNAUKTYONAUKTYON MUSIC BANDGREAT ADVERTISING GROUP, St. PetersburgRUSSIABronze Lion

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